Write Motivational Copy That Sells

How To Write Motivational Copy That Sells Who of us hasn't written advertising copy that we thought was great only to find out it flopped big time? Why? When you wrote it, it seemed very persuasive. You included lots of ...Read More

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This offer is good but can you guarantee it

"This offer is good but can you guarantee it?" Why write a guarantee for your product or service? It reduces the risk in the eyes of your customers, enough to turn a cynical customer into a convinced customer. So, what ...Read More

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Improve Your Sales Copy to Get More Sales

Improve Your Sales Copy to Get More Sales A few small changes in your sales copy can produce a big increase the number of sales you get from your web pages sales letters, and postcards. Here are 12 simple things ...Read More

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Customers want you to ask for their money

Customers want you to ask for their money! Many years ago, I ran a part-time resume service out of my New York apartment. One client showed up on time for her first appointment, nervously clutching her old resume. "Can we ...Read More

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Questions Your Sales Letter MUST Answer

Questions Your Sales Letter MUST Answer 1.     Who Are You Selling Your Product To? Before writing word one of your sales letter you must know who is in the market for your product. You need to be able to take ...Read More

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